The transportation industry is arguably undergoing the biggest transition since the advent of the internal combustion engine. This is particularly evident when you look at consumer behavior: a growing group of people is no longer buying cars, they’re buying miles, or perhaps more accurately, arrivals. In 2017 alone, Goldman Sachs reported that 15 million ride-hailing trips were taken per day around the world.
According to Crunchbase, nearly six thousand new mobility startups were founded over the past 5 years. The autonomous, electric future is on the horizon. The Boston Consulting Group forecasts that, by 2030, around a quarter of all miles driven in the US will be in shared autonomous electric vehicles. While all of this innovation is exciting, much of the usage is happening in siloed apps.
Also, the mission of making seamless mobility available to everyone or, put differently, democratizing access to locations depends on several emerging concepts in urban transportation. The first is the idea of trip bundles. In cities, people are starting to hack together trip bundles using multiple modes, payment methods and apps and essentially acting as their own travel agent. There must be a better way.