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Ze Skylight - Goal #34 🏖

Ze Skylight (en pleine lucarne), a bit in vacation mode 🏖: curation of the best links from the ZTP in
Ze Skylight
Ze Skylight - Goal #34 🏖
By Ze Skylight ZTP • Issue #34 • View online
Ze Skylight (en pleine lucarne), a bit in vacation mode 🏖: curation of the best links from the ZTP inspiration team, every two weeks in your inbox.

#China
TikTok owner ByteDance has introduced an in-app search engine for on Jinri Toutiao that challenges Baidu’s monopoly in China’s search market.
The two companies are fast forming a rivalry in online services. Baidu moved into Toutiao’s market when it changed its newsfeed offering and Bytedance has hit back by adding a search engine.Baidu was accused earlier this year of not displaying search results with pages hosted on Jinri Toutiao newsfeed platform, leading to poor quality content rising to the top of searches.
For Bytedance, in-app search can serve as a shortcut for it to build a Baidu rival as its apps have already amassed 1.5 billion monthly active users as of July 2019
Bytedance’s current search functionality is not a direct rival to Baidu’s offering as it is more like a tool that enhances Toutiao’s in-app navigation, rather than a dedicated search engine.China’s online users are becoming increasingly familiar with in-app search engines as Tencent launched such a service for instant messaging app WeChat, allowing them to search for subscription articles and content from around the web.
We should soon call China’s GAFA, BBATX and not only BATX ! Local tech Giants sell their ecosystem not products.
#Food
Impossible Foods staring the foodtech news this week with 2 announcements making it big :
They just got the approval to sell their “meat without meat” in grocery stores in the US. For now, you can only find Impossible Burgers in restaurants.
Second big news, after a few weeks testing in a small area, they just announced that the Impossible Whopper will be available nationwide (US only for now).
That’s what we call scaling !
Impossible Foods gets FDA approval to sell fake meat in grocery stores
Impossible Whopper goes nationwide at Burger King
#Micromobility
A nice infographic regarding micromobility trends !
Where you learn that micromobility (scooters, shared bikes, 
) can fill a gap with standard transit : on the exemple below, we can see that only 28% of the population have a simple access to standard transit, it goes up to 88% when you had micromobility options !
Understand Microtransit
#Voice
Back from the VoiceSummit conference that took place by the end of July, Adobe gives us a sneak peak of the trends regarding this technology that we all see rising but don’t really know how to deal with it.
Best takeaway :
Voice usage is growing but to reach everyday adoption, voice needs designers
Voice Trends & Statistics: What Designers Need to Know About the New Tech Boom
#Packaging
The UK based cosmetics company Lush launched what it says is the first carbon positive packaging : it uses cork which is biodegradable, doesn’t need to cut trees and even needs to plant trees to harvest cork, resulting on increasing the amount of trees.
Cosmetics company claims to have created world's first 'Carbon positive' packaging
Ze Tweet
Nicolas Cordier
"Une entreprise dĂ©pourvue d’ambition solidaire sera bientĂŽt vouĂ©e Ă  l’échec. L’avenir passe par la libĂ©ration des Ă©nergies incroyables qui y foisonnent. L’entreprise du 21e siĂšcle sera engagĂ©e ou elle ne sera plus" @bernardgainnier @PwC_France
â†Ș https://t.co/94Fa81oWDX
2:53 PM - 25 Jul 2019
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Ze Skylight ZTP

ZTP stands for “Ze 12th Player”, referring to soccer supporters.
We are an innovation and investment company dedicated to companies’ performance.

We are a small team of people excited to see the retail and the world change and want to share it with you !

Header picture by Álvaro Mendoza on Unsplash

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